{"id":10564,"date":"2023-06-23T15:04:01","date_gmt":"2023-06-23T08:04:01","guid":{"rendered":"https:\/\/bell24vietnam.vn\/?p=10564"},"modified":"2025-07-08T16:16:02","modified_gmt":"2025-07-08T09:16:02","slug":"effective-customer-reactivation-through-telesales","status":"publish","type":"post","link":"https:\/\/bell24vietnam.vn\/en\/blog-eng\/effective-customer-reactivation-through-telesales\/","title":{"rendered":"Effective customer reactivation through Telesales"},"content":{"rendered":"<p><em>The probability of selling to an existing customer is 60 \u2013 70%, while to a new one is just 5-20%. So why don&#039;t focus more on customer retention and customer reactivation to optimize business expenses? The post below may help you come up with a new plan for customer reactivation \u2013 the golden key to saving costs for customer acquisition.\u00a0<\/em><\/p>\n<h2>Reactivate former customers \u2013 the golden key to save costs<\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-20736 size-full\" src=\"https:\/\/bell24vietnam.vn\/wp-content\/uploads\/2025\/06\/customer-care-agent.jpg\" alt=\"customer service agent\" width=\"1000\" height=\"563\" srcset=\"https:\/\/bell24vietnam.vn\/wp-content\/uploads\/2025\/06\/customer-care-agent.jpg 1000w, https:\/\/bell24vietnam.vn\/wp-content\/uploads\/2025\/06\/customer-care-agent-300x169.jpg 300w, https:\/\/bell24vietnam.vn\/wp-content\/uploads\/2025\/06\/customer-care-agent-768x432.jpg 768w, https:\/\/bell24vietnam.vn\/wp-content\/uploads\/2025\/06\/customer-care-agent-18x10.jpg 18w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>Whether you&#039;re a startup gearing to accelerate growth or a mature corporation looking to gain market share, you may already know this stat: It&#039;s 5 \u2013 7 times more expensive to acquire a new customer than to keep an existing one.<\/p>\n<p>The cold hard truth is: customers often don&#039;t buy from brands they don&#039;t trust, while customer acquisition usually comes at a high cost. Here&#039;s a breakdown of common customer acquisition cost centers:<\/p>\n<ul>\n<li aria-level=\"1\">Outbound, or traditional marketing (including advertising, direct mail, cold calling, etc.;<\/li>\n<li aria-level=\"1\">Inbound marketing (blog content, SEO, social media);<\/li>\n<li aria-level=\"1\">Sales and business development salaries<\/li>\n<\/ul>\n<p>And the list goes on. As acquisition numbers grow, these programs and their costs keep getting bigger.<\/p>\n<p>On the other hand, past purchases can be considered as low-hanging fruits and customer retention can positively impact your business growth. Studies by Bain &amp; Company, along with Earl Sasser of the Harvard Business School, have measured that even a 5 percent increase in customer retention can lead to an increase in profits somewhere between 25 and 95 percent. Some reasons can be listed:<\/p>\n<ol>\n<li aria-level=\"1\">You have the ear of your customer already, so they&#039;ll be willing to truly listen to what you have to offer. The probability of selling to an existing customer is 60 \u2013 70%, while the probability of selling to a new prospect is just 5-20%.<\/li>\n<li aria-level=\"1\">Customers will advocate for your company, shouting from the mountain tops about their trust in your brand or service. This \u201cadvocacy-in-trust\u201d impacts prospects that want to know what it means to be your customer, giving prospects a glimpse of the customer experience your brand provides.<\/li>\n<\/ol>\n<p>In short, if a business does not use customer retention and customer reactivation, they are leaving a lot of money off the table.<\/p>\n<h2>Solutions for reactivating customers<\/h2>\n<p>To wake up dormant customers, your business can consider 2 highly-effective solutions:<\/p>\n<ol>\n<li aria-level=\"1\">Having good customer relationship management through email &amp; after-sale services.<\/li>\n<li aria-level=\"1\">Study old customers, and discover why they don&#039;t buy your products. Then contact them and fix their problems if possible. Amongst different communication methods, telephoning should be the highest priority.<\/li>\n<\/ol>\n<p>Benefits of using Telesales in customer reactivation programs<\/p>\n<p>Telesales is an effective way to reconnect with and reactivate your dormant customer database. By using telemarketing, your company can win up to 50% of your past customers back!<\/p>\n<ul>\n<li aria-level=\"1\">Telesales &amp; Telemarketing offers a more personalized approach with customized messages targeted to individuals in a dormant state. Two-way communication is a key strategy for nurturing relationships needed for reactivating lost customers. Because on the phone, you instantly establish a conversation; your message is much simpler to get across when you engage in a dialogue and questions can be answered.<\/li>\n<li aria-level=\"1\">With a Customer Reactivation telemarketing campaign, you can get immediate feedback and proactively re-engage with your customers.<\/li>\n<li aria-level=\"1\">Telemarketing offers a human touch that you can&#039;t get with emails or social media. It&#039;s a fundamental strategy for increasing revenue and finding out why customers are falling through the cracks, which is business intelligence that can help you manage attrition.<\/li>\n<li aria-level=\"1\">Telesales agents trained in conversational sales techniques provide a meaningful emotional connection that not only increases conversion rates and customer satisfaction but customer loyalty as well.<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"wp-image-10566 size-large aligncenter\" src=\"https:\/\/bell24vietnam.vn\/wp-content\/uploads\/2023\/06\/telesales-1024x641.png\" alt=\"\" width=\"1024\" height=\"641\" \/><\/p>\n<p>As the leading provider of outsourced contact center in Vietnam, Bellsystem24 Vietnam can discuss how our expertise can help turn your lapsed customers into returning sales revenue.<\/p>\n<p>Feel free to call us today for an effective customer reactivation!<\/p>","protected":false},"excerpt":{"rendered":"<p>The probability of selling to an existing customer is 60 \u2013 70%, while to a new one is just 5-20%. [&hellip;]<\/p>","protected":false},"author":1,"featured_media":20736,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[3],"tags":[],"class_list":["post-10564","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog-eng"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Effective customer reactivation through Telesales - Bellsystem24 Vietnam<\/title>\n<meta name=\"description\" content=\"The probability of selling to an existing customer is 60 \u2013 70%, while to a new one is just 5-20%. 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