{"id":11221,"date":"2023-10-09T14:12:28","date_gmt":"2023-10-09T07:12:28","guid":{"rendered":"https:\/\/bell24vietnam.vn\/?p=11221"},"modified":"2024-11-13T17:01:41","modified_gmt":"2024-11-13T10:01:41","slug":"chien-luoc-cham-soc-khach-hang-cuoi-nam-cho-nganh-tai-chinh-ngan-hang","status":"publish","type":"post","link":"https:\/\/bell24vietnam.vn\/en\/knowledge\/chien-luoc-cham-soc-khach-hang-cuoi-nam-cho-nganh-tai-chinh-ngan-hang\/","title":{"rendered":"Year-end customer care strategy for the Finance - Banking industry"},"content":{"rendered":"

Chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng trong ng\u00e0nh ng\u00e2n h\u00e0ng – t\u00e0i ch\u00ednh trong d\u1ecbp cu\u1ed1i n\u0103m l\u00e0 t\u0103ng doanh thu, \u0111\u00e1p \u1ee9ng l\u01b0\u1ee3ng l\u1edbn cu\u1ed9c g\u1ecdi giao d\u1ecbch t\u1eeb kh\u00e1ch h\u00e0ng, gi\u1ea3m t\u1ed1i \u0111a chi ph\u00ed. D\u1ecbch v\u1ee5 contact center \u0111\u01b0\u1ee3c coi l\u00e0 \u201cch\u00eca kh\u00f3a\u201d gi\u00fap c\u00e1c \u0111\u01a1n v\u1ecb th\u00e0nh c\u00f4ng!<\/span><\/i><\/p>\n

Cu\u1ed1i n\u0103m ng\u00e0nh t\u00e0i ch\u00ednh – ng\u00e2n h\u00e0ng ra sao?<\/b><\/h2>\n

X\u00e3 h\u1ed9i b\u01b0\u1edbc v\u00e0o th\u1eddi \u0111\u1ea1i s\u1ed1 \u0111\u00e3 t\u1ea1o ra th\u00f3i quen s\u1eed d\u1ee5ng kh\u00f4ng ti\u1ec1n m\u1eb7t th\u00f4ng qua c\u00e1c k\u00eanh ng\u00e2n h\u00e0ng \u0111i\u1ec7n t\u1eed. K\u00eanh giao d\u1ecbch online m\u1ed9t c\u00e1ch b\u00f9ng n\u1ed5 m\u1ea1nh m\u1ebd! Theo \u0111\u00f3, c\u00e1c t\u1ed5 ch\u1ee9c t\u00e0i ch\u00ednh – ng\u00e2n h\u00e0ng ph\u1ea3i gi\u1ea3i quy\u1ebft m\u1ed9t l\u01b0\u1ee3ng l\u1edbn th\u00f4ng tin kh\u00e1ch h\u00e0ng t\u1eeb nhi\u1ec1u ngu\u1ed3n kh\u00e1c nhau.\u00a0<\/span><\/p>\n

\u0110i\u1ec1u n\u00e0y d\u1eabn \u0111\u1ebfn vi\u1ec7c tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng l\u00e0 v\u1ea5n \u0111\u1ec1 c\u00e1c ng\u00e2n h\u00e0ng \u0111ang ph\u1ea3i \u0111\u1ed1i m\u1eb7t, \u0111\u1eb7c bi\u1ec7t trong giai \u0111o\u1ea1n cu\u1ed1i n\u0103m. B\u1edfi nh\u1eefng d\u1ecbp n\u00e0y l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng s\u1ebd c\u00f3 xu h\u01b0\u1edbng t\u0103ng m\u1ea1nh, t\u1eeb \u0111\u00f3 vi\u1ec7c tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng s\u1ebd l\u00e0 th\u00e1ch th\u1ee9c \u0111\u1ec3 c\u00e1c ng\u00e2n h\u00e0ng c\u00f3 gi\u1eef ch\u00e2n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng v\u00e0 t\u1ea1o tr\u1ea3i nghi\u1ec7m t\u1ed1t hay kh\u00f4ng.\u00a0<\/span><\/p>\n

B\u00ean c\u1ea1nh \u0111\u00f3, \u0111\u00e2y l\u00e0 th\u1ecb tr\u01b0\u1eddng c\u00f3 s\u1ef1 c\u1ea1nh tranh m\u1ea1nh m\u1ebd v\u00e0 s\u00f4i \u0111\u1ed9ng nh\u1ea5t gi\u1eefa c\u00e1c t\u1ed5 ch\u1ee9c trung gian t\u00e0i ch\u00ednh trong vi\u1ec7c thu h\u00fat ngu\u1ed3n ti\u1ec1n nh\u00e0n r\u1ed7i trong c\u1ed9ng \u0111\u1ed3ng d\u00e2n c\u01b0 d\u1ecbp cu\u1ed1i n\u0103m. C\u00e1c t\u1ed5 ch\u1ee9c \u0111ua nhau tung ra c\u00e1c g\u00f3i d\u1ecbch v\u1ee5 k\u00e8m theo khuy\u1ebfn m\u1ea1i nh\u1eb1m thu h\u00fat ngu\u1ed3n ti\u1ec1n. V\u00ed d\u1ee5, c\u00e1c t\u1ed5 ch\u1ee9c t\u00edn d\u1ee5ng \u0111\u01b0a ra c\u00e1c h\u00ecnh th\u1ee9c h\u1ea5p d\u1eabn nh\u01b0: C\u1ea1nh tranh thu h\u00fat ti\u1ec1n g\u1eedi kh\u00f4ng k\u1ef3 h\u1ea1n c\u1ee7a c\u00e1c t\u1ed5 ch\u1ee9c kinh t\u1ebf \u2013 x\u00e3 h\u1ed9i; C\u1ea1nh tranh thu h\u00fat ti\u1ec1n g\u1eedi ti\u1ebft ki\u1ec7m; Ph\u00e1t h\u00e0nh c\u00e1c ch\u1ee9ng ch\u1ec9 ti\u1ec1n g\u1eedi, k\u1ef3 phi\u1ebfu, tr\u00e1i phi\u1ebfu\u2026 ch\u1ee7 y\u1ebfu l\u00e0 huy \u0111\u1ed9ng v\u1ed1n c\u00f3 th\u1eddi h\u1ea1n t\u1eeb 6 th\u00e1ng tr\u1edf l\u00ean, l\u00e3i su\u1ea5t h\u1ea5p d\u1eabn\u2026 T\u1ea5t c\u1ea3 \u0111i\u1ec1u n\u00e0y d\u1eabn \u0111\u1ebfn vi\u1ec7c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng tr\u1edf n\u00ean quan tr\u1ecdng h\u01a1n bao gi\u1edd h\u1ebft.<\/span><\/p>\n

C\u00f3 th\u1ec3 n\u00f3i, c\u1ea1nh tranh gi\u1eefa c\u00e1c t\u1ed5 ch\u1ee9c ng\u00e2n h\u00e0ng – t\u00e0i ch\u00ednh trong vi\u1ec7c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng s\u1ebd mang t\u00ednh s\u1ed1ng c\u00f2n thay v\u00ec gi\u00e1 c\u1ea3 hay ch\u1ea5t l\u01b0\u1ee3ng s\u1ea3n ph\u1ea9m, d\u1ecbch v\u1ee5.<\/span><\/p>\n

\"Tr\u1ea3i
Tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng lu\u00f4n l\u00e0 v\u1ea5n \u0111\u1ec1 c\u00e1c ng\u00e2n h\u00e0ng \u0111\u1eb7t l\u00ean v\u1ecb tr\u00ed \u01b0u ti\u00ean<\/em><\/figcaption><\/figure>\n

Hi\u1ec7n nay, v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n m\u1ea1nh m\u1ebd c\u1ee7a c\u00f4ng ngh\u1ec7 hi\u1ec7n \u0111\u1ea1i c\u00f9ng c\u00e1c ph\u01b0\u01a1ng ti\u1ec7n th\u00f4ng tin li\u00ean l\u1ea1c, c\u00e1c doanh nghi\u1ec7p t\u00e0i ch\u00ednh – ng\u00e2n h\u00e0ng c\u00f3 xu h\u01b0\u1edbng \u1ee9ng d\u1ee5ng <\/span>d\u1ecbch v\u1ee5 Contact Center<\/i><\/b><\/a><\/span> nh\u01b0 m\u1ed9t gi\u1ea3i ph\u00e1p ti\u1ebfp c\u1eadn kh\u00e1ch h\u00e0ng v\u00e0 thu h\u00fat kh\u00e1ch h\u00e0ng, t\u0103ng doanh thu cho doanh nghi\u1ec7p.<\/span><\/p>\n

C\u00e1c kh\u00f3 kh\u0103n trong vi\u1ec7c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng d\u1ecbp cu\u1ed1i n\u0103m<\/b><\/h2>\n
    \n
  • L\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng t\u0103ng, nh\u00e2n s\u1ef1 \u00edt s\u1ebd khi\u1ebfn vi\u1ec7c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng b\u1ecb qu\u00e1 t\u1ea3i.<\/span><\/li>\n
  • \u00c1p l\u1ef1c doanh s\u1ed1 s\u1ebd khi\u1ebfn c\u00e1c ng\u00e2n h\u00e0ng kh\u00f4ng t\u1eadp trung \u0111\u01b0\u1ee3c v\u00e0o nh\u1eefng d\u1ef1 \u00e1n ch\u00ednh.<\/span><\/li>\n
  • Kh\u00f4ng c\u00f3 chi\u1ebfn l\u01b0\u1ee3c CSKH hi\u1ec7u qu\u1ea3 d\u1eabn \u0111\u1ebfn doanh s\u1ed1 t\u0103ng ch\u1eadm, th\u1eadm ch\u00ed m\u1ea5t d\u1ea7n kh\u00e1ch h\u00e0ng.<\/span><\/li>\n
  • Thu h\u1ed3i n\u1ee3 c\u1ee7a b\u00ean th\u1ee9 ba v\u00e0 qu\u1ea3n l\u00fd n\u1ee3 lu\u00f4n l\u00e0 th\u00e1ch th\u1ee9c l\u1edbn \u0111\u1ed1i v\u1edbi m\u1ed7i doanh nghi\u1ec7p.<\/span><\/li>\n
  • M\u1ee5c ti\u00eau kinh doanh c\u1ed1t l\u00f5i c\u1ee7a ng\u00e2n h\u00e0ng \u0111ang \u1edf giai \u0111o\u1ea1n c\u1ea1nh tranh trong khi \u0111ang chi ti\u00eau kho\u1ea3n ti\u1ec1n l\u1edbn v\u00e0o CSKH m\u00e0 kh\u00f4ng hi\u1ec7u qu\u1ea3.<\/span><\/li>\n
  • Nh\u00e2n s\u1ef1 \u0111\u1ea7u v\u00e0o ch\u01b0a c\u00f3 nhi\u1ec1u kinh nghi\u1ec7m, t\u1ef7 l\u1ec7 ngh\u1ec9 vi\u1ec7c cao.<\/span><\/li>\n<\/ul>\n

    V\u1edbi \u0111\u1eb7c th\u00f9 c\u1ea7n cung c\u1ea5p h\u1ed7 tr\u1ee3 li\u00ean t\u1ee5c v\u1ec1 s\u1ea3n ph\u1ea9m ho\u1eb7c d\u1ecbch v\u1ee5 cho kh\u00e1ch h\u00e0ng, b\u1ed9 ph\u1eadn\/ph\u00f2ng ban li\u00ean quan \u0111\u1ebfn ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng t\u1ea1i c\u00e1c t\u1ed5 ch\u1ee9c t\u00e0i ch\u00ednh – ng\u00e2n h\u00e0ng th\u01b0\u1eddng r\u1ea5t \u201cs\u00f4i n\u1ed5i\u201d v\u00e0 b\u1eadn r\u1ed9n d\u1ecbp cu\u1ed1i n\u0103m. Nhi\u1ec1u ng\u00e2n h\u00e0ng \u0111\u00e3 ch\u1ecdn l\u1ef1a thu\u00ea d\u1ecbch v\u1ee5 Contact Center \u0111\u1ec3 x\u1eed l\u00fd nh\u1eefng c\u00f4ng vi\u1ec7c n\u00e0y.<\/span><\/p>\n

    D\u1ecbch v\u1ee5 Contact Center, chi\u1ebfn l\u01b0\u1ee3c \u201cb\u1ee9c ph\u00e1\u201d cho ng\u00e0nh t\u00e0i ch\u00ednh – ng\u00e2n h\u00e0ng<\/b><\/h2>\n
    \"Gi\u1ea3i
    Gi\u1ea3i ph\u00e1p t\u1eeb Bellsystem24 Vietnam cho ng\u00e0nh t\u00e0i ch\u00ednh – ng\u00e2n h\u00e0ng<\/em><\/figcaption><\/figure>\n

    M\u1ed9t chi\u1ebfn l\u01b0\u1ee3c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng hi\u1ec7u qu\u1ea3 lu\u00f4n mang l\u1ea1i nh\u1eefng l\u1ee3i \u00edch to l\u1edbn cho c\u00e1c ng\u00e2n h\u00e0ng. Ch\u00ednh v\u00ec v\u1eady, Bellsystem24 Vi\u1ec7t Nam \u0111em \u0111\u1ebfn gi\u1ea3i ph\u00e1p cho ng\u00e0nh t\u00e0i ch\u00ednh – ng\u00e2n h\u00e0ng, bi\u1ebfn t\u1ed5ng \u0111\u00e0i th\u00e0nh trung t\u00e2m gia t\u0103ng gi\u00e1 tr\u1ecb, t\u0103ng c\u01b0\u1eddng l\u1ee3i th\u1ebf c\u1ea1nh tranh cho c\u00e1c ng\u00e2n h\u00e0ng xuy\u00ean su\u1ed1t qu\u00e1 tr\u00ecnh:\u00a0<\/span><\/p>\n

      \n
    • Ghi nh\u1eadn v\u00e0 truy xu\u1ea5t t\u1ef1 \u0111\u1ed9ng th\u00f4ng tin c\u1ee7a kh\u00e1ch h\u00e0ng khi c\u00f3 cu\u1ed9c g\u1ecdi \u0111\u1ebfn th\u00f4ng qua m\u1ed9t h\u1ec7 th\u1ed1ng duy nh\u1ea5t.<\/span><\/li>\n
    • H\u1ea1n ch\u1ebf t\u1ed1i \u0111a c\u00e1c cu\u1ed9c g\u1ecdi \u0111\u1ebfn kh\u00f4ng \u0111\u01b0\u1ee3c ti\u1ebfp nh\u1eadn do “nh\u00e2n vi\u00ean b\u1eadn” v\u00e0 gi\u1eef ch\u00e2n \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng c\u0169, ghi nh\u1eadn s\u1ef1 thi\u1ec7n c\u1ea3m t\u1eeb kh\u00e1ch h\u00e0ng m\u1edbi, n\u00e2ng t\u1ef7 l\u1ec7 c\u00e1c cu\u1ed9c g\u1ecdi \u0111\u01b0\u1ee3c \u0111\u00e1p \u1ee9ng th\u00e0nh c\u00f4ng.<\/span><\/li>\n
    • D\u1ec5 d\u00e0ng th\u1ef1c hi\u1ec7n ho\u1ea1t \u0111\u1ed9ng CSKH tr\u00ean m\u1ecdi \u0111i\u1ec3m ch\u1ea1m v\u1edbi kh\u00e1c h\u00e0ng nh\u01b0 website, SMS, email, m\u1ea1ng x\u00e3 h\u1ed9i,…\u00a0<\/span><\/li>\n
    • Nh\u1eefng ngu\u1ed3n vay v\u1ed1n cu\u1ed1i n\u0103m c\u1ee7a ng\u00e2n h\u00e0ng c\u0169ng s\u1ebd \u0111\u01b0\u1ee3c gi\u1ea3i ng\u00e2n \u0111\u00fang h\u1ea1n nh\u1edd d\u1ecbch v\u1ee5 contact center.<\/span><\/li>\n
    • Gi\u1ea3i quy\u1ebft m\u1ecdi th\u1eafc m\u1eafc, khi\u1ebfu n\u1ea1i\u2026 m\u1ed9t c\u00e1ch nh\u1ecbp nh\u00e0ng, hi\u1ec7u qu\u1ea3<\/span><\/li>\n<\/ul>\n

      Bellsystem24 Vi\u1ec7t Nam s\u1ebd bi\u1ebfn t\u1ed5ng \u0111\u00e0i ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng th\u00e0nh trung t\u00e2m gia t\u0103ng gi\u00e1 tr\u1ecb, t\u0103ng c\u01b0\u1eddng l\u1ee3i th\u1ebf c\u1ea1nh tranh cho doanh nghi\u1ec7p xuy\u00ean su\u1ed1t qu\u00e1 tr\u00ecnh. \u0110\u00e2y s\u1ebd l\u00e0 gi\u1ea3i ph\u00e1p tuy\u1ec7t v\u1eddi trong vi\u1ec7c k\u1ebft n\u1ed1i v\u00e0 li\u00ean l\u1ea1c d\u00e0nh cho nh\u1eefng ng\u00e2n h\u00e0ng d\u1ecbp cu\u1ed1i n\u0103m b\u1eadn r\u1ed9n c\u00f9ng v\u1edbi nh\u1eefng kh\u00e1ch h\u00e0ng c\u1ee7a h\u1ecd.<\/span><\/p>\n

      Please contact hotline 1900 1739 for free consultation.<\/em><\/span><\/strong><\/p><\/blockquote>","protected":false},"excerpt":{"rendered":"

      Chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p ho\u1ea1t \u0111\u1ed9ng trong ng\u00e0nh ng\u00e2n h\u00e0ng – t\u00e0i ch\u00ednh trong d\u1ecbp cu\u1ed1i n\u0103m […]<\/p>","protected":false},"author":1,"featured_media":16496,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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