{"id":12479,"date":"2024-02-20T08:53:47","date_gmt":"2024-02-20T01:53:47","guid":{"rendered":"https:\/\/bell24vietnam.vn\/?p=12479"},"modified":"2024-11-13T17:16:26","modified_gmt":"2024-11-13T10:16:26","slug":"content-moderation-solution-for-creative-platforms","status":"publish","type":"post","link":"https:\/\/bell24vietnam.vn\/en\/not-classified\/content-moderation-solution-for-creative-platforms\/","title":{"rendered":"Solutions to \u201ctighten\u201d content censorship for creative platforms"},"content":{"rendered":"

Content moderation in the information explosion era is very important, especially for businesses operating in the technology and creative fields. Moderation helps ensure the platform's standard principles, limit risks, and increase brand reputation and customer trust.<\/span><\/p>\n

The Importance of Content Moderation<\/span><\/h2>\n

In the 4.0 era, more than 80% of information is transmitted through social networking platforms (<\/span>according to Hanoi Moi Newspaper).<\/span><\/i> Therefore, to ensure a \u201cclean\u201d and quality social network environment, all posted content undergoes strict censorship. When inappropriate posts are detected, the censorship team of that social network site will immediately delete the video or image.\u00a0<\/span><\/p>\n

Businesses today not only contact customers directly but also through the internet. The content posted represents the face of the business, the posts will also need to be more carefully edited and censored. <\/span><\/p>\n

In the first half of 2023, Facebook removed 2,549 posts, 12 accounts, and 54 advertising pages; YouTube removed 6,101 videos and 7 channels; TikTok removed 415 links and 149 violating accounts in Vietnam. (report of the Department of Radio, Television and Electronic Information).<\/em><\/span><\/p><\/blockquote>\n

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Although large platforms such as TikTok, Facebook, Shopee... have combined their own algorithms to review content, many toxic videos are still rampant on the platform. The platforms are developing at a "dizzying" speed with a variety of content, and if not censored by a censorship team, users will encounter a lot of bad, negative, toxic content as well as violating community standards, so the need for content moderators is always necessary.<\/p>\n

Sixth Tone Magazine<\/em> interviewed six former content moderators at major Chinese tech companies, all of whom said their jobs required them to monitor online content constantly, sometimes for 14-15 hours a day. They all reported feeling weighed down by long, stressful working hours.<\/span><\/p><\/blockquote>\n

For that reason, published articles need to be carefully checked by moderators to ensure that they are in line with the business direction of the company or enterprise without violating community policies. This helps limit the risk of negative posts affecting the brand image and<\/span> plays a very important role, when detecting inappropriate posts, the moderation team will immediately delete the video or image, specifically:<\/p>\n