{"id":6448,"date":"2020-08-31T14:16:37","date_gmt":"2020-08-31T07:16:37","guid":{"rendered":"https:\/\/bellbell24vietnam.vn\/?p=6448"},"modified":"2020-08-31T14:16:37","modified_gmt":"2020-08-31T07:16:37","slug":"effectively-retain-customers","status":"publish","type":"post","link":"https:\/\/bell24vietnam.vn\/en\/cx-ex-loyalty\/effectively-retain-customers\/","title":{"rendered":"4 Effective Ways to Retain Customers for Your Business"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Retaining existing customers is key to the success of any business. Retaining customers helps businesses increase resale opportunities and reduce the cost of acquiring new customers.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 12pt;\"><em><span style=\"font-weight: 400; color: #000000;\"><strong>You may not know:<\/strong>\u00a0The cost of acquiring a new customer is 5-7 times higher on average than the cost of retaining an existing customer.<\/span><\/em><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Of course, maintaining a high customer retention rate involves many factors, both subjective and objective. However, your efforts are the decisive factor in whether customers will stay with or leave the brand. The\u00a0<span style=\"color: #b9284e;\"><a style=\"color: #b9284e;\" href=\"https:\/\/bell24vietnam.vn\/en\/blogs\/news\/trai-nghiem-khach-hang-1\/\">create a positive customer experience journey<\/a><\/span>\u00a0It is crucial, as it will help you create a competitive advantage and effectively retain customers, while also having the power to encourage customers to introduce your brand to others more widely. To maintain competitiveness and achieve sustainable growth, creating a high-quality customer experience is a top priority. Let's take a look.\u00a0<strong>4 things<\/strong>\u00a0that you can implement to enhance the quality of the customer experience.<\/span><\/p>\n<h2><span style=\"font-size: 20pt;\"><strong><span style=\"color: #2e5d95;\">1. Map out the customer journey from start to finish.<\/span><\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Everything starts with this, so think and consider.\u00a0<span style=\"color: #b9284e;\"><a style=\"color: #b9284e;\" href=\"https:\/\/bell24vietnam.vn\/en\/cx-ex-loyalty\/manage-customer-journeys-with-customer-journey-maps\/\">customer journey<\/a><\/span>\u00a0since:<\/span><\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">No intention to buy has arisen yet.<\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">It's time to care.<\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Selecting a supplier.<\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Purchase and use the product.<\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Duration of use (a few weeks, a few months, or a few years).<\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">After using it, the motivation drives them to repeat their purchase.<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" style=\"display: block; margin-left: auto; margin-right: auto;\" src=\"https:\/\/file.hstatic.net\/1000400311\/file\/quan-ly-hanh-trinh-khach-hang_dc2ea5fc17594afd8c3a9233bc172e03.jpg\" alt=\"customer journey\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Put yourself in the customer's shoes and answer for yourself. You can also interview a representative sample of customers. That way, once you understand the customer journey, you will know for sure what works and what doesn't in the entire contact process, and you can improve it.<\/span><\/p>\n<h2><span style=\"font-size: 20pt; color: #2e5d95;\"><strong>2. Collect and use customer data effectively.<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">One of the best ways to understand customer needs is to collect and evaluate their feedback. You can use a representative sample (large enough) to conduct interviews.\u00a0<\/span><\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\"><strong>Classified by customer type:<\/strong>\u00a0Potential customers, undecided users, current buyers, new customers, satisfied customers, repeat customers, churned customers.<\/span><\/li>\n<li style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\"><strong>By time period:<\/strong>\u00a0Special occasion, purchase time, expiration date, promotion period.<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">If you use customer feedback to effectively leverage and improve, you will fill gaps in the customer interaction process that you may not even have thought of. Create an advantage with this discovery method because many of your competitors have not yet taken advantage of it.<\/span><\/p>\n<h2><span style=\"font-size: 20pt; color: #2e5d95;\"><strong>3. Application of technology.<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">With the widespread development of the Internet, customers now have too many choices from online channels.\u00a0<strong>especially Generation Z customers<\/strong>Customers simply switch to using your competitors' products because their competitors' ads appear on their newsfeeds, while yours do not. Or customers need you to provide information via social media, but you do not offer this service. It really is an unnecessary waste.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\"><strong>Fill up the online channels<\/strong>\u00a0where your customers are concentrated, so that you are always ready to provide information or sell products as soon as customers need them. You can also view this as a form of marketing to remind customers of your brand.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">Additionally, you can\u00a0<span style=\"color: #b9284e;\"><a style=\"color: #b9284e;\" href=\"https:\/\/bell24vietnam.vn\/en\/knowledge\/contact-center-channel\/\">Implement a multi-channel integrated Contact Center<\/a><\/span>\u00a0to support customers more effectively and significantly increase sales.\u00a0<\/span><\/p>\n<h2><span style=\"font-size: 20pt;\"><strong><span style=\"color: #2e5d95;\">4. Make customer service part of your culture.<\/span><\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\">This is a factor that should be prioritized, and it must be implemented consistently from the bottom up. Owning a good customer service standard and turning it into a corporate culture is the basis for differentiation and sustainable development.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400; font-size: 12pt; color: #000000;\"><strong>If your business doesn't have one yet?<\/strong>\u00a0Build it by creating a detailed plan that defines your business philosophy on customer service, understanding that customers are the focus of all activities. Then communicate these messages and organize training for your employees to implement them consistently, turning customer service standards into work processes. Improve and work hard, and you will gradually elevate the quality of your customer service to become superior and distinct from the market.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span style=\"font-size: 20pt; color: #2e5d95;\"><strong>Attract and retain customers with Bellsystem24-Vietnam.<\/strong><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #2e5d95;\"><em>A comprehensive solution that helps transform customer service into a competitive advantage.<\/em><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">With the package\u00a0<a style=\"color: #000000;\" href=\"https:\/\/bell24vietnam.vn\/en\/pages\/dich-vu-thue-ngoai-cham-soc-khach-hang\/\"><strong>comprehensive customer care services<\/strong><\/a>\u00a0With Bellsystem24-Vietnam, we will provide your business with the ability to attract and retain customers and promote your brand powerfully.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" style=\"display: block; margin-left: auto; margin-right: auto;\" src=\"https:\/\/file.hstatic.net\/1000400311\/file\/dich-vu-cham-soc-khach-hang_dcb6091bdc1e4eb09b2b54784ada01ac.jpg\" alt=\"Comprehensive customer care\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Gi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng hi\u1ec7n t\u1ea1i l\u00e0 ch\u00eca kh\u00f3a trong s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a m\u1ecdi doanh nghi\u1ec7p, vi\u1ec7c gi\u1eef ch\u00e2n [&hellip;]<\/p>","protected":false},"author":1,"featured_media":6449,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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