{"id":6801,"date":"2020-09-12T15:36:58","date_gmt":"2020-09-12T08:36:58","guid":{"rendered":"https:\/\/bellbell24vietnam.vn\/?p=6801"},"modified":"2020-09-12T15:36:58","modified_gmt":"2020-09-12T08:36:58","slug":"danh-gia-chat-luong-dich-vu-cua-doanh-nghiep","status":"publish","type":"post","link":"https:\/\/bell24vietnam.vn\/en\/knowledge\/danh-gia-chat-luong-dich-vu-cua-doanh-nghiep\/","title":{"rendered":"\u0110\u00c1NH GI\u00c1 CH\u1ea4T L\u01af\u1ee2NG D\u1ecaCH V\u1ee4 C\u1ee6A DOANH NGHI\u1ec6P"},"content":{"rendered":"

Doanh thu l\u00e0 m\u1ed9t trong nh\u1eefng ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p, khi b\u1ea1n nh\u1eadn ra k\u1ebft qu\u1ea3 m\u00ecnh t\u1ea1o ra \u201cnh\u1eb9 c\u00e2n\u201d h\u01a1n so v\u1edbi \u0111\u1ed1i th\u1ee7 ch\u00ednh l\u00e0 l\u00fac b\u1ea1n c\u1ea7n ph\u1ea3i nh\u00ecn nh\u1eadn l\u1ea1i ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p m\u00ecnh.<\/p>\n

1. Ti\u00eau ch\u00ed \u0111o l\u01b0\u1eddng ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 c\u1ee7a doanh nghi\u1ec7p<\/strong><\/p>\n

K\u00ed \u0111\u01b0\u1ee3c th\u1eadt nhi\u1ec1u h\u1ee3p \u0111\u1ed3ng v\u1edbi kh\u00e1ch h\u00e0ng ch\u1ec9 l\u00e0 kh\u00e1i ni\u1ec7m th\u00e0nh c\u00f4ng mang t\u00ednh th\u1eddi \u0111i\u1ec3m c\u1ee7a m\u1ed9t c\u00f4ng ty, nh\u01b0ng b\u00ed quy\u1ebft \u0111\u1ec3 l\u00e0m n\u00ean th\u00e0nh c\u00f4ng l\u00e2u d\u00e0i l\u1ea1i ch\u00ednh l\u00e0 s\u1ef1 l\u1ee3i h\u1ea1i \u0111\u1ebfn t\u1eeb nh\u1eefng chi\u1ebfn d\u1ecbch \u201cgi\u1eef ch\u00e2n kh\u00e1ch h\u00e0ng\u201d.<\/p>\n

\"khach<\/p>\n

\u0110\u1ec3 \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng, ch\u00fang ta s\u1ebd c\u1ea7n quy chi\u1ebfu tr\u00ean m\u1ed9t h\u1ec7 ti\u00eau chu\u1ea9n ri\u00eang v\u00e0 c\u1ee5 th\u1ec3 cho t\u1eebng lo\u1ea1i h\u00ecnh Doanh nghi\u1ec7p. Tuy nhi\u00ean, theo T\u1ea1p ch\u00ed Inc b\u1ea5t k\u1ef3 m\u1ed9t Doanh nghi\u1ec7p n\u00e0o c\u0169ng c\u1ea7n \u0111\u1ea3m b\u1ea3o nh\u1eefng y\u1ebfu t\u1ed1 c\u01a1 b\u1ea3n d\u01b0\u1edbi \u0111\u00e2y v\u1ec1 D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng:<\/p>\n

Ch\u1ea5t l\u01b0\u1ee3ng ph\u1ea3n h\u1ed3i c\u1ee7a Doanh nghi\u1ec7p tr\u01b0\u1edbc m\u1ecdi th\u1eafc m\u1eafc c\u1ee7a kh\u00e1ch h\u00e0ng tr\u00ean nhi\u1ec1u k\u00eanh t\u01b0\u01a1ng t\u00e1c.<\/p>\n

\u0110\u1ea7u t\u01b0 c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng d\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng.<\/p>\n

C\u00f4ng c\u1ee5 k\u1ebft n\u1ed1i v\u1edbi v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

\u0110\u00e0o t\u1ea1o cho nh\u00e2n vi\u00ean v\u1ec1 ki\u1ebfn th\u1ee9c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng.<\/p>\n

C\u1eadp nh\u1eadt tin t\u1ee9c v\u1ec1 s\u1ea3n ph\u1ea9m.<\/p>\n

2. Doanh nghi\u1ec7p c\u00f3 \u0111ang l\u00e0m nh\u01b0\u0303ng \u0111i\u1ec1u Kh\u00e1ch h\u00e0ng c\u1ea7n?<\/strong><\/h2>\n

T\u00e2m l\u00fd kh\u00e1ch h\u00e0ng l\u00e0 th\u1ee9 r\u1ea5t kh\u00f3 n\u1eafm b\u1eaft nh\u01b0ng kh\u00f4ng qu\u00e1 tr\u1eebu t\u01b0\u1ee3ng \u0111\u1ec3 th\u1ea5u hi\u1ec3u. Khi ti\u1ebfp c\u1eadn v\u1edbi s\u1ea3n ph\u1ea9m, kh\u00e1ch h\u00e0ng kh\u00f4ng ch\u1ec9 quan t\u00e2m \u0111\u1ebfn ch\u1ea5t l\u01b0\u1ee3ng m\u00e0 c\u00f2n ch\u00fa \u00fd \u0111\u00e1nh gi\u00e1 t\u1ea5t c\u1ea3 nh\u1eefng y\u1ebfu t\u1ed1 \u201ct\u1eb7ng k\u00e8m\u201d c\u1ee7a s\u1ea3n ph\u1ea9m \u0111\u00f3, nh\u01b0: ch\u01b0\u01a1ng tr\u00ecnh khuy\u1ebfn m\u1ea1i, th\u00e1i \u0111\u1ed9 ph\u1ee5c v\u1ee5, kh\u1ea3 n\u0103ng t\u01b0 v\u1ea5n, kh\u00f4ng gia, v\u1ecb tr\u00ed, s\u1ef1 b\u1ea3o m\u1eadt…<\/p>\n

\"khach<\/p>\n

M\u1ed9t doanh nghi\u1ec7p c\u00f3 D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng t\u1ed1t l\u00e0 Doanh nghi\u1ec7p kh\u00f4ng \u0111\u01a1n thu\u1ea7n ch\u1ec9 cung c\u1ea5p nh\u1eefng s\u1ea3n ph\u1ea9m m\u00ecnh c\u00f3 m\u00e0 c\u00f2n mang t\u1edbi cho kh\u00e1ch h\u00e0ng s\u1ef1 h\u00e0i l\u00f2ng v\u01b0\u1ee3t xa mong \u0111\u1ee3i c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

3. T\u1ef1 \u0111i\u1ec1u tra ch\u00ednh m\u00ecnh \u2013 gi\u1ea3i ph\u00e1p \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng th\u00f4ng minh<\/strong><\/h2>\n

Thay v\u00ec ng\u1ed3i tr\u00f4ng ch\u1edd kh\u00e1ch h\u00e0ng t\u1ef1 nguy\u1ec7n g\u1eedi ph\u1ea3n h\u1ed3i v\u1ec1 doanh nghi\u1ec7p, b\u1ea1n ho\u00e0n to\u00e0n c\u00f3 th\u1ec3 t\u1ef1 m\u00ecnh ki\u1ec3m tra \u201cb\u00ed m\u1eadt\u201d \u0111\u1ec3 kh\u00e1m ph\u00e1 ra nh\u1eefng l\u1ed7 h\u1ed5ng nghi\u00eam tr\u1ecdng s\u00e2u b\u00ean trong quy tr\u00ecnh b\u00e1n h\u00e0ng m\u00e0 doanh nghi\u1ec7p \u0111ang tri\u1ec3n khai.<\/p>\n

N\u1ebfu t\u00ecm hi\u1ec3u v\u1ec1 l\u0129nh v\u1ef1c ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng, b\u1ea1n s\u1ebd g\u1eb7p c\u1ee5m t\u1eeb kh\u00f3a \u201cMystery Shopping\u201d \u2013 t\u1ea1m d\u1ecbch l\u00e0 kh\u00e1ch h\u00e0ng b\u00ed m\u1eadt. Mystery Shopping l\u00e0 m\u1ed9t c\u00f4ng c\u1ee5 quan tr\u1ecdng v\u00e0 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng r\u1ed9ng r\u00e3i trong nghi\u00ean c\u1ee9u kinh doanh, m\u1ed9t nh\u00f3m nh\u00e2n vi\u00ean m\u1eadt danh s\u1ebd \u0111\u01b0\u1ee3c l\u1eadp ra \u0111\u1ec3 \u0111\u00f3ng vai nh\u1eefng kh\u00e1ch h\u00e0ng \u0111\u1ebfn mua s\u1eafm t\u1ea1i c\u1eeda h\u00e0ng. D\u1ef1a tr\u00ean nh\u1eefng t\u00ecm hi\u1ec3u th\u1ef1c t\u1ebf, d\u01b0\u1edbi g\u00f3c nh\u00ecn c\u1ee7a ng\u01b0\u1eddi mua s\u1ea3n ph\u1ea9m, h\u1ecd s\u1ebd thu th\u1eadp v\u00e0 b\u00e1o c\u00e1o l\u1ea1i cho c\u00f4ng ty nh\u1eefng th\u00f4ng tin v\u1ec1: th\u00e1i \u0111\u1ed9 ph\u1ee5c v\u1ee5 nh\u00e2n vi\u00ean, kh\u00f4ng gian thi\u1ebft k\u1ebf c\u1ee7a c\u1eeba h\u00e0ng, ch\u1ea5t l\u01b0\u1ee3ng v\u1ec7 sinh, kh\u1ea3 n\u0103ng t\u01b0 v\u1ea5n, s\u1ef1 \u0111\u1ea3m b\u1ea3o v\u1ec1 quy tr\u00ecnh b\u00e1n h\u00e0ng v\u00e0 hi\u1ec7u qu\u1ea3 kinh doanh th\u1ef1c t\u1ea1i c\u1ee7a \u0111\u1ea1i l\u00fd…<\/p>\n

Vi\u1ec7c \u0111i\u1ec1u tra d\u01b0\u1edbi h\u00ecnh th\u1ee9c \u201cm\u1eadt danh\u201d s\u1ebd khi\u1ebfn mang l\u1ea1i nh\u1eefng k\u1ebft qu\u1ea3 kh\u00e1ch quan, nh\u1eefng s\u1ed1 li\u1ec7u ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 ph\u00e1t hi\u1ec7n k\u1ecbp th\u1eddi nh\u1eefng t\u1ed3n t\u1ea1i, \u0111i\u1ec3m y\u1ebfu l\u1edbn trong quy tr\u00ecnh cung c\u1ea5p d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng c\u1ee7a doanh nghi\u1ec7p.<\/p>\n

D\u1ecbch v\u1ee5 n\u00e0y hi\u1ec7n \u0111\u00e3 xu\u1ea5t hi\u1ec7n \u1edf Vi\u1ec7t Nam nh\u01b0ng \u0111\u01b0\u1ee3c ph\u00e1t tri\u1ec3n \u1edf m\u1ed9t m\u1ee9c \u0111\u1ed9 s\u00e2u h\u01a1n v\u1edbi t\u00ean g\u1ecdi Triple \u2013 S. Triple-S l\u00e0 D\u1ecbch v\u1ee5 \u0111\u00e1nh gi\u00e1\u00a0t\u1ed5ng th\u1ec3\u00a0v\u00e0\u00a0chi ti\u1ebft\u00a0v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng\u00a0D\u1ecbch v\u1ee5 kh\u00e1ch h\u00e0ng,\u00a0Quy tr\u00ecnh kinh doanh\u00a0v\u00e0\u00a0Hi\u1ec7u qu\u1ea3 b\u00e1n h\u00e0ng\u00a0c\u1ee7a Doanh nghi\u1ec7p tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh.<\/p>\n

\"danh<\/p>\n

Triple-S gi\u00fap Doanh nghi\u1ec7p \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng t\u1ed5ng th\u1ec3 tr\u00ean \u0111a k\u00eanh: online & offline<\/p>\n

\"khach\u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0\u00a0\"khach<\/p>\n

Nh\u00e2n vi\u00ean ti\u1ebfn h\u00e0nh c\u00f4ng vi\u1ec7c kh\u1ea3o s\u00e1t n\u00e0y s\u1ebd l\u00e0 ng\u01b0\u1eddi \u0111\u1ea1i di\u1ec7n b\u00ed m\u1eadt cho doanh nghi\u1ec7p, v\u1eadn d\u1ee5ng nh\u1eefng c\u00f4ng c\u1ee5 tr\u00ean k\u00eanh online, offline \u0111\u1ec3 \u201c\u0111i\u1ec1u tra\u201d d\u1ecbch v\u1ee5 ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng. \u0110i\u1ec3m kh\u00e1c bi\u1ec7t th\u1ef1c s\u1ef1 l\u00e0 Triple-S kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n l\u00e0 b\u00ed m\u1eadt \u0111\u00e1nh gi\u00e1 ch\u1ea5t l\u01b0\u1ee3ng t\u1ed5ng th\u1ec3 m\u00e0 c\u00f2n t\u01b0 v\u1ea5n \u0111\u1ec3 Doanh nghi\u1ec7p c\u00f3 th\u1ec3 n\u00e2ng cao ch\u1ea5t l\u01b0\u1ee3ng. \u0110i\u1ec1u n\u00e0y s\u1ebd t\u1ea1o \u0111i\u1ec1u ki\u1ec7n cho doanh nghi\u1ec7p nh\u1eadn th\u1ee9c r\u00f5 r\u00e0ng v\u00e0 \u0111\u01b0a ra \u0111\u01b0\u1ee3c \u0111\u1ecbnh h\u01b0\u1edbng ph\u00f9 h\u1ee3p h\u01a1n trong k\u1ebf ho\u1ea1ch thay \u0111\u1ed5i c\u00e1ch th\u1ee9c ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng.<\/p>\n

Ch\u0103m s\u00f3c kh\u00e1ch h\u00e0ng l\u00e0 m\u1ed9t l\u0129nh v\u1ef1c \u0111\u00f2i h\u1ecfi c\u00f3 s\u1ef1 \u0111\u1ea7u t\u01b0 b\u1ec1n l\u00e2u, \u0111\u00fang c\u00e1ch v\u00ec v\u1eady vi\u1ec7c t\u00ecm hi\u1ec3u th\u1eadt k\u0129 v\u1ec1 nh\u1eefng gi\u1ea3i ph\u00e1p, d\u1ecbch v\u1ee5 l\u00e0 vi\u1ec7c \u0111\u1ea7u ti\u00ean m\u00e0 c\u00e1c nh\u00e0 qu\u1ea3n l\u00fd c\u1ea7n ph\u1ea3i l\u00e0m. V\u00e0 hi v\u1ecdng nh\u1eefng ki\u1ebfn th\u1ee9c tr\u00ean \u0111\u00e2y s\u1ebd th\u1eadt h\u1eefu \u00edch gi\u00fap b\u1ea1n \u0111\u01b0a ra \u0111\u01b0\u1ee3c nh\u1eefng quy\u1ebft \u0111\u1ecbnh ph\u00f9 h\u1ee3p v\u1edbi th\u1eddi \u0111i\u1ec3m c\u1ea7n thi\u1ebft.<\/p>","protected":false},"excerpt":{"rendered":"

Doanh thu l\u00e0 m\u1ed9t trong nh\u1eefng ti\u00eau ch\u00ed \u0111\u00e1nh gi\u00e1 s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a doanh nghi\u1ec7p, khi b\u1ea1n nh\u1eadn ra […]<\/p>","protected":false},"author":1,"featured_media":6672,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[12],"tags":[],"class_list":["post-6801","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc"],"acf":[],"yoast_head":"\n\u0110\u00c1NH GI\u00c1 CH\u1ea4T L\u01af\u1ee2NG D\u1ecaCH V\u1ee4 C\u1ee6A DOANH NGHI\u1ec6P - 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