{"id":6835,"date":"2021-09-12T16:14:02","date_gmt":"2021-09-12T09:14:02","guid":{"rendered":"https:\/\/bellbell24vietnam.vn\/?p=6835"},"modified":"2021-09-12T16:14:02","modified_gmt":"2021-09-12T09:14:02","slug":"nhan-rong-dich-vu-khach-hang","status":"publish","type":"post","link":"https:\/\/bell24vietnam.vn\/en\/not-classified\/nhan-rong-dich-vu-khach-hang\/","title":{"rendered":"Expand Customer Service Alongside Your Business Growth"},"content":{"rendered":"

Khi c\u00f4ng ty c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n, nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i l\u00e0 b\u1ea1n s\u1ebd thay \u0111\u1ed5i v\u00e0 kh\u1ed1i l\u01b0\u1ee3ng y\u00eau c\u1ea7u c\u1ee7a h\u1ecd s\u1ebd thay \u0111\u1ed5i. B\u1ea1n s\u1ebd chuy\u1ec3n t\u1eeb vi\u1ec7c h\u1ed7 tr\u1ee3 nh\u1eefng y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng sang h\u00ecnh th\u1ee9c ch\u1ee7 \u0111\u1ed9ng kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1 tr\u01b0\u1edbc khi ch\u00fang tr\u1edf th\u00e0nh v\u1ea5n \u0111\u1ec1.<\/p>\n

T\u00f4i \u0111\u00e3 d\u00e0nh b\u1ea3y n\u0103m qua x\u00e2y d\u1ef1ng ch\u1ee9c n\u0103ng th\u00e0nh c\u00f4ng c\u1ee7a kh\u00e1ch h\u00e0ng t\u1ea1i HubSpot. T\u00f4i l\u1edbn l\u00ean c\u00f9ng v\u1edbi \u0111\u1ed9i\u00a0v\u00e0 \u0111\u00f3ng m\u1ed9t vai tr\u00f2 l\u1edbn trong nhi\u1ec1u th\u00e0nh c\u00f4ng v\u00e0 th\u1ea5t b\u1ea1i. Tr\u00ean \u0111\u01b0\u1eddng \u0111i, t\u00f4i \u0111\u00e3 n\u00f3i chuy\u1ec7n v\u1edbi h\u00e0ng tr\u0103m nh\u00e0 s\u00e1ng l\u1eadp, nh\u00e0 b\u00e1n h\u00e0ng v\u00e0 l\u00e3nh \u0111\u1ea1o ti\u1ebfp th\u1ecb. \u0110\u00e2y l\u00e0 c\u00e1ch t\u00f4i khuy\u00ean b\u1ea1n n\u00ean chuy\u1ec3n suy ngh\u0129 c\u1ee7a b\u1ea1n v\u1ec1 th\u00e0nh c\u00f4ng c\u1ee7a kh\u00e1ch h\u00e0ng khi b\u1ea1n ph\u00e1t tri\u1ec3n c\u00f4ng ty m\u00ecnh.<\/p>\n

Giai \u0111o\u1ea1n th\u00e0nh l\u1eadp (0-5 nh\u00e2n vi\u00ean)<\/h2>\n

\u1ede giai \u0111o\u1ea1n n\u00e0y, h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng kh\u00f4ng ph\u1ea3i l\u00e0 tr\u1ecdng t\u00e2m ch\u00ednh c\u1ee7a b\u1ea1n. N\u00f3 th\u1eadm ch\u00ed kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t v\u1ea5n \u0111\u1ec1 tr\u00ean radar c\u1ee7a b\u1ea1n. Tr\u1ecdng t\u00e2m s\u1ed1 1 c\u1ee7a b\u1ea1n \u1edf giai \u0111o\u1ea1n n\u00e0y l\u00e0 l\u00e0m sao \u0111\u1ec3 ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng s\u1ea3n ph\u1ea9m. Kh\u00e1ch h\u00e0ng tham gia v\u00e0o qu\u00e1 tr\u00ecnh n\u00e0y v\u00ec h\u1ecd \u0111\u01b0\u1ee3c cung c\u1ea5p c\u00e1c ph\u1ea3n h\u1ed3i, v\u00e0 m\u1ecdi th\u00e0nh vi\u00ean trong c\u00f4ng ty c\u1ee7a b\u1ea1n c\u1ea7n ph\u1ea3i tr\u1ea3 l\u1eddi c\u00e1c y\u00eau c\u1ea7u h\u1ed7 tr\u1ee3 t\u1eeb ph\u00eda kh\u00e1ch h\u00e0ng, g\u1eb7p g\u1ee1 kh\u00e1ch h\u00e0ng, v\u00e0 ngh\u0129 v\u1ec1 c\u00e1ch x\u00e2y d\u1ef1ng m\u1ed9t s\u1ea3n ph\u1ea9m ph\u00f9 h\u1ee3p v\u1edbi nhu c\u1ea7u c\u1ee7a th\u1ecb tr\u01b0\u1eddng.<\/p>\n

\"customer<\/p>\n

Nh\u1eefng vi\u1ec7c c\u1ea7n l\u00e0m<\/h3>\n

-Thi\u1ebft l\u1eadp m\u1ed9t quy tr\u00ecnh l\u00e0m vi\u1ec7c \u0111\u01a1n gi\u1ea3n \u0111\u1ec3 qu\u1ea3n l\u00fd c\u00e1c y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng. C\u00e1c y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng th\u01b0\u1eddng s\u1ebd \u0111\u01b0\u1ee3c g\u1eedi v\u00e0o \u0111\u1ecba ch\u1ec9 email h\u1ed7 tr\u1ee3 @ v\u00e0 th\u1eddi gian h\u1ed7 tr\u1ee3 d\u00e0nh ri\u00eang cho t\u1eebng th\u00e0nh vi\u00ean trong nh\u00f3m.<\/p>\n

-G\u1eb7p g\u1ee1 th\u01b0\u1eddng xuy\u00ean \u0111\u1ec3 xem x\u00e9t c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u1ed5 bi\u1ebfn c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 x\u00e2y d\u1ef1ng c\u00e1c b\u1ea3n s\u1eeda l\u1ed7i trong l\u1ed9 tr\u00ecnh s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n.<\/p>\n

-H\u1ea3y \u0111\u1ec3 to\u00e0n b\u1ed9 c\u00e1c nh\u00e2n vi\u00ean trong nh\u00f3m c\u1ee7a b\u1ea1n c\u00f9ng tham gia v\u00e0 gi\u00fap gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng<\/p>\n

-T\u1eadp trung v\u00e0o vi\u1ec7c s\u1eed d\u1ee5ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng l\u00e0m c\u00f4ng c\u1ee5 h\u1ecdc t\u1eadp \u0111\u1ec3 l\u00e0m cho s\u1ea3n ph\u1ea9m c\u1ee7a b\u1ea1n t\u1ed1t h\u01a1n v\u00e0 l\u1eafng nghe m\u1ed9t c\u00e1ch c\u1ea9n th\u1eadn – \u0111\u1eb7c bi\u1ec7t cho nh\u1eefng kh\u00e1ch h\u00e0ng y\u00eau chu\u1ed9ng v\u00e0 \u0111\u00f2i h\u1ecfi nhi\u1ec1u.<\/p>\n

Nh\u1eefng vi\u1ec7c kh\u00f4ng n\u00ean l\u00e0m<\/h3>\n

-Kh\u00f4ng n\u00ean t\u1ed1i \u01b0u h\u00f3a hi\u1ec7u qu\u1ea3. M\u1ee5c ti\u00eau c\u1ee7a b\u1ea1n l\u00e0 th\u00e0nh c\u00f4ng. \u0110\u1eebng \u0111\u1ec3 \u00fd \u0111\u1ebfn c\u00e1c ch\u1ec9 s\u1ed1 nh\u01b0 s\u1ed1 l\u01b0\u1ee3ng y\u00eau c\u1ea7u ho\u1eb7c th\u1eddi gian \u0111\u1ec3 \u0111\u00f3ng v\u00e9.<\/p>\n

-\u0110\u1eebng \u0111\u1ec3 c\u00e1c k\u1ef9 s\u01b0 c\u1ee7a b\u1ea1n c\u00f9ng nhau gi\u1ea3i quy\u1ebft nh\u1eefng tr\u1ee5c tr\u1eb7c c\u1ea7n \u0111\u01b0\u1ee3c duy tr\u00ec tr\u00ean \u0111\u01b0\u1eddng truy\u1ec1n; cung c\u1ea5p c\u00e1c gi\u1ea3i ph\u00e1p k\u1ef9 thu\u1eadt th\u1ef1c s\u1ef1 cho c\u00e1c lo\u1ea1i v\u1ea5n \u0111\u1ec1 m\u00e0 ph\u1ea7n m\u1ec1m m\u1edbi c\u00f3<\/p>\n

Giai \u0111o\u1ea1n \u0111\u1ea7u sau th\u00e0nh l\u1eadp (5-20 nh\u00e2n vi\u00ean)<\/h2>\n

\u0110\u00e3 \u0111\u1ebfn l\u00fac thu\u00ea nh\u00e2n vi\u00ean \u0111\u1ec3 giao d\u1ecbch v\u00e0 gi\u1ea3i quy\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 “Tr\u01b0\u1edfng ph\u00f2ng kh\u00e1ch h\u00e0ng” hay “Qu\u1ea3n l\u00fd ph\u00f2ng kh\u00e1ch h\u00e0ng” v\u00ec h\u1ecd kh\u00f4ng th\u1ec3 d\u00e0nh to\u00e0n b\u1ed9 th\u1eddi gian l\u00e0m vi\u1ec7c c\u1ee7a m\u00ecnh \u0111\u1ec3 ti\u1ebfp kh\u00e1ch h\u00e0ng. \u0110\u00e2y s\u1ebd l\u00e0 nh\u1eefng ng\u01b0\u1eddi \u0111\u01b0\u1ee3c d\u00e0nh 100% qu\u1ef9 th\u1eddi gian t\u1ea1i c\u00f4ng ty \u0111\u1ec3 gi\u00fap \u0111\u1ee1 v\u00e0 gi\u1ea3i \u0111\u00e1p c\u00e1c y\u00eau c\u1ea7u\/th\u1eafc m\u1eafc t\u1eeb kh\u00e1ch h\u00e0ng.<\/p>\n

L\u01b0u \u00fd r\u1eb1ng nh\u1eefng ng\u01b0\u1eddi kh\u00e1ch h\u00e0ng trog giai \u0111o\u1ea1n ban \u0111\u1ea7u n\u00e0y s\u1ebd kh\u00e1c v\u1edbi nh\u1eefng ng\u01b0\u1eddi kh\u00e1ch h\u00e0ng \u1edf giai \u0111o\u1ea1n cu\u1ed1i. Trong c\u00e1c giai \u0111o\u1ea1n sau, b\u1ea1n s\u1ebd mu\u1ed1n nh\u1eefng ng\u01b0\u1eddi suy ngh\u0129 nhi\u1ec1u h\u01a1n v\u1ec1 quy m\u00f4 th\u00f4ng qua qu\u00e1 tr\u00ecnh, \u0111\u00e0o t\u1ea1o v\u00e0 h\u1ec7 th\u1ed1ng. Ngay b\u00e2y gi\u1edd b\u1ea1n ch\u1ec9 c\u1ea7n m\u1ed9t ai \u0111\u00f3 quan t\u00e2m s\u00e2u s\u1eafc v\u1ec1 vi\u1ec7c gi\u00fap \u0111\u1ee1 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n.<\/p>\n

C\u00f4ng vi\u1ec7c n\u00e0y r\u1ea5t kh\u00f3 kh\u0103n v\u00e0 th\u01b0\u1eddng kh\u00f4 khan. Ph\u00e1t “th\u1ebb s\u00e1ng l\u1eadp” c\u1ee7a b\u1ea1n cho ng\u01b0\u1eddi n\u00e0y, n\u00f3 s\u1ebd trao quy\u1ec1n cho h\u1ecd \u0111\u1ec3 h\u1ed7 tr\u1ee3 k\u1ef9 thu\u1eadt \u0111\u1ec3 s\u1eeda l\u1ed7i l\u1eb7p l\u1ea1i v\u00e0 c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 kh\u1ea3 n\u0103ng s\u1eed d\u1ee5ng.<\/p>\n

\"customer<\/p>\n

Nh\u1eefng vi\u1ec7c c\u1ea7n l\u00e0m<\/h3>\n

-Ki\u1ec3m so\u00e1t c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng c\u1ee7a c\u00f4ng ty. Th\u00f4ng tin ph\u1ea3n h\u1ed3i c\u1ee7a kh\u00e1ch h\u00e0ng s\u1ebd \u0111\u01b0\u1ee3c \u0111\u01b0a ra th\u00f4ng qua nhi\u1ec1u k\u00eanh: c\u00e1c cu\u1ed9c g\u1ecdi \u0111i\u1ec7n tho\u1ea1i t\u1edbi ng\u01b0\u1eddi s\u00e1ng l\u1eadp, email t\u1edbi c\u00e1c k\u1ef9 s\u01b0, th\u1eadm ch\u00ed c\u1ea3 tin nh\u1eafn v\u0103n b\u1ea3n kh\u00f4ng th\u01b0\u1eddng xuy\u00ean. Ch\u1ec9 \u0111\u1ecbnh k\u00eanh ch\u00ednh th\u1ee9c \u0111\u1ea7u ti\u00ean (c\u00f3 th\u1ec3 l\u00e0 h\u1ed9p th\u01b0 \u0111\u1ebfn chia s\u1ebb v\u00e0 \/ ho\u1eb7c tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp) \u0111\u1ec3 li\u00ean l\u1ea1c v\u1edbi b\u1ea1n<\/p>\n

-Th\u00eam 1 qu\u00e1 tr\u00ecnh li\u00ean l\u1ea1c, c\u1ea9n th\u1eadn trong vi\u1ec7c li\u00ean l\u1ea1c v\u1edbi kh\u00e1ch h\u00e0ng. Thi\u1ebft l\u1eadp NPS sau khi t\u01b0\u01a1ng t\u00e1c \u0111\u1ec3 b\u1ea1n c\u00f3 th\u1ec3 bi\u1ebft li\u1ec7u ai \u0111\u00f3 v\u1eabn kh\u00f4ng h\u00e0i l\u00f2ng hay th\u1eadm ch\u00ed sau khi v\u1ea5n \u0111\u1ec1 c\u1ee7a kh\u00e1ch h\u00e0ng “\u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft”, b\u1eaft \u0111\u1ea7u theo d\u00f5i kh\u1ed1i l\u01b0\u1ee3ng v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng y\u00eau c\u1ea7u \u0111\u1ebfn c\u00f9ng v\u1edbi c\u00e1c s\u1ed1 li\u1ec7u li\u00ean quan \u0111\u1ebfn doanh thu (v\u00ed d\u1ee5 t\u1ef7 l\u1ec7 churn, t\u1ef7 l\u1ec7 n\u00e2ng c\u1ea5p) v\u00e0 t\u1ea1o m\u1ed9t s\u1ed1 m\u1eabu email c\u01a1 b\u1ea3n \u0111\u1ec3 tr\u1ea3 l\u1eddi c\u00e1c c\u00e2u h\u1ecfi ph\u1ed5 bi\u1ebfn nh\u1ea5t.<\/p>\n

-B\u1eaft \u0111\u1ea7u suy ngh\u0129 v\u1ec1 d\u1ecbch v\u1ee5 t\u1ef1 ph\u1ee5c v\u1ee5 c\u1ee7a kh\u00e1ch h\u00e0ng. Vi\u1ebft c\u00e1c b\u00e0i \u0111\u0103ng tr\u00ean blog gi\u00fap kh\u00e1ch h\u00e0ng t\u1ef1 gi\u00fap m\u00ecnh nh\u01b0 “C\u00e1ch th\u1ef1c hi\u1ec7n X-common-goal trong \u1ee9ng d\u1ee5ng c\u1ee7a ch\u00fang t\u00f4i” ho\u1eb7c “C\u00e1ch thi\u1ebft l\u1eadp t\u00ednh n\u0103ng x”. Ch\u01b0\u01a1ng tr\u00ecnh h\u1ed7 tr\u1ee3 th\u00eam: nh\u1eefng b\u00e0i vi\u1ebft n\u00e0y s\u1ebd l\u00e0m cho ng\u01b0\u1eddi b\u00e1n h\u00e0ng c\u1ee7a b\u1ea1n r\u1ea5t h\u1ea1nh ph\u00fac.<\/p>\n

Nh\u1eefng vi\u1ec7c kh\u00f4ng n\u00ean l\u00e0m<\/h3>\n

\u0110\u1eebng lo l\u1eafng b\u1edfi nh\u1eefng th\u1ee9 b\u00f3ng b\u1ea9y. \u01afu ti\u00ean c\u1ee7a b\u1ea1n trong giai \u0111o\u1ea1n n\u00e0y l\u00e0 t\u0103ng tr\u01b0\u1edfng, v\u00e0 \u0111i\u1ec1u \u0111\u00f3 \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi vi\u1ec7c b\u00e1n h\u00e0ng ch\u1ee9 kh\u00f4ng ph\u1ea3i b\u1edfi s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a kh\u00e1ch h\u00e0ng ho\u1eb7c s\u1ef1 \u0111\u1ed5i m\u1edbi. C\u00f3 ba v\u1eadt th\u1ec3 ph\u1ed5 bi\u1ebfn l\u00e0m tr\u1eadt b\u00e1nh nh\u1eefng n\u1ed7 l\u1ef1c th\u00e0nh c\u00f4ng c\u1ee7a kh\u00e1ch h\u00e0ng trong giai \u0111o\u1ea1n \u0111\u1ea7u:<\/p>\n

1. C\u1ea3i ti\u1ebfn quy tr\u00ecnh \u0111\u1ec3 xoay v\u00f2ng v\u1ea5n \u0111\u1ec1, ph\u00e2n lo\u1ea1i v\u1ea5n \u0111\u1ec1 v\u00e0 ph\u1ea3n h\u1ed3i t\u1ef1 \u0111\u1ed9ng c\u00f3 v\u1ebb h\u1ee3p l\u00fd. \u0110\u1eebng l\u00e0m \u0111i\u1ec1u \u0111\u00f3. M\u00f4 h\u00ecnh kinh doanh c\u1ee7a b\u1ea1n v\u1eabn c\u00f2n trong lu\u1ed3ng, v\u00e0 t\u00ednh linh ho\u1ea1t c\u00f3 gi\u00e1 tr\u1ecb h\u01a1n hi\u1ec7u qu\u1ea3 v\u00e0 ti\u1ebft ki\u1ec7m chi ph\u00ed.<\/p>\n

2. C\u00e1c m\u00f4 h\u00ecnh tinh vi xung quanh d\u1ef1 b\u00e1o churn b\u1eaft \u0111\u1ea7u tr\u00f4ng r\u1ea5t h\u1ea5p d\u1eabn. Tr\u01b0\u1edbc khi b\u1ea1n thu\u00ea m\u1ed9t chuy\u00ean gia chuy\u00ean v\u1ec1 ph\u00e2n t\u00edch d\u1eef li\u1ec7u ho\u1eb7c th\u1ef1c hi\u1ec7n m\u00e1y \u0111\u1ecdc ph\u1ea7n m\u1ec1m \u0111\u1eaft ti\u1ec1n, b\u1ea1n ph\u1ea3i c\u00f3 cu\u1ed9c tr\u00f2 chuy\u1ec7n tr\u1ef1c ti\u1ebfp \u0111\u1ed1i v\u1edbi 15 kh\u00e1ch h\u00e0ng.<\/p>\n

Giai \u0111o\u1ea1n \u0111ang ph\u00e1t tri\u1ec3n (20-100 nh\u00e2n vi\u00ean)<\/h2>\n

C\u01a1 s\u1edf kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111ang ph\u00e1t tri\u1ec3n, v\u00e0 nhu c\u1ea7u h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng \u0111ang l\u1edbn m\u1ea1nh d\u1ea7n. T\u1eeb s\u1ed1 l\u01b0\u1ee3ng 1 nh\u00e2n vi\u00ean t\u1eadp trung v\u00e0o kh\u00e1ch h\u00e0ng gi\u1edd \u0111\u00e3 tr\u1edf th\u00e0nh hai ng\u01b0\u1eddi. V\u00e0 b\u1ea1n \u0111ang b\u1eaft \u0111\u1ea7u th\u1ea5y \u0111\u01b0\u1ee3c con \u0111\u01b0\u1eddng \u0111\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c nhi\u1ec1u kh\u00e1ch h\u00e0ng bi\u1ebft \u0111\u1ebfn. B\u1ea1n \u0111ang t\u1ef1 h\u1ecfi m\u00ecnh, “Quy m\u00f4 n\u00e0y nh\u00ecn nh\u01b0 th\u1ebf n\u00e0o? Hay t\u00f4i \u0111ang l\u00e0m \u0111i\u1ec1u n\u00e0y cho kh\u00e1ch h\u00e0ng? ”<\/p>\n

Nh\u1eefng g\u00ec b\u1ea1n c\u1ea7n l\u00e0m \u1edf giai \u0111o\u1ea1n n\u00e0y l\u00e0 h\u00e0nh \u0111\u1ed9ng c\u00f3 ch\u1ee7 \u00fd h\u01a1n. \u0110\u00e3 \u0111\u1ebfn l\u00fac \u0111\u1eb7t n\u1ec1n m\u00f3ng v\u00e0 th\u1ef1c hi\u1ec7n theo \u00fd \u0111\u1ecbnh c\u1ee7a m\u00ecnh \u1ea5p \u1ee7 b\u1ea5y l\u00e2u nay. C\u00e1c h\u00ecnh m\u1eabu m\u00e0 b\u1ea1n ph\u00e1t tri\u1ec3n \u1edf giai \u0111o\u1ea1n ch\u00ednh n\u00e0y s\u1ebd ph\u00e1t tri\u1ec3n c\u00f9ng v\u1edbi b\u1ea1n v\u00e0 s\u1ebd \u00a0t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t c\u1ee7a c\u00f4ng ty trong giai \u0111o\u1ea1n t\u0103ng tr\u01b0\u1edfng ph\u00eda tr\u01b0\u1edbc.<\/p>\n

Nh\u1eefng vi\u1ec7c c\u1ea7n l\u00e0m<\/h3>\n

-\u0110o l\u01b0\u1eddng c\u00f3 ch\u1ee7 \u00fd. \u0110\u1ec3 \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 th\u00eam c\u00e1c s\u1ed1 li\u1ec7u nh\u01b0 ph\u00e2n lo\u1ea1i v\u1ea5n \u0111\u1ec1 v\u00e0 th\u1eddi gian \u0111\u00e1p \u1ee9ng \/ \u0111\u1ed9 ph\u00e2n gi\u1ea3i cho b\u00e1o c\u00e1o c\u1ee7a b\u1ea1n. B\u1eaft \u0111\u1ea7u \u0111\u1ecbnh l\u01b0\u1ee3ng th\u00e0nh c\u00f4ng kh\u00e1ch h\u00e0ng b\u1eb1ng c\u00e1ch theo d\u00f5i c\u00e1c giai \u0111o\u1ea1n v\u00f2ng \u0111\u1eddi ph\u00e1t tri\u1ec3n tr\u1ea3i nghi\u1ec7m nh\u01b0 kh\u00e1ch h\u00e0ng m\u1edbi, thi\u1ebft l\u1eadp th\u00e0nh c\u00f4ng, nh\u00ecn th\u1ea5y gi\u00e1 tr\u1ecb, v.v …<\/p>\n

-B\u1eaft \u0111\u1ea7u m\u1ed9t c\u01a1 s\u1edf d\u1eef li\u1ec7u: Giao d\u1ecbch v\u1edbi kho\u00e0ng 1000 kh\u00e1ch h\u00e0ng, b\u1ea1n s\u1ebd bi\u1ebft c\u00e1c v\u1ea5n \u0111\u1ec1 ph\u1ed5 bi\u1ebfn nh\u1ea5t m\u00e0 kh\u00e1ch h\u00e0ng g\u1eb7p ph\u1ea3i. \u0110\u00e3 \u0111\u1ebfn l\u00fac d\u00e0nh m\u1ed9t ng\u01b0\u1eddi l\u00e0m vi\u1ec7c to\u00e0n th\u1eddi gian \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u01a1 s\u1edf d\u1eef li\u1ec7u c\u1ee7a b\u1ea1n v\u00e0 cung c\u1ea5p h\u1ed7 tr\u1ee3 gi\u00e1o d\u1ee5c kh\u00e1ch h\u00e0ng.<\/p>\n

-Ch\u1ecdn k\u00eanh truy\u1ec1n th\u00f4ng li\u00ean l\u1ea1c c\u00f3 ch\u1ee7 \u00fd. H\u1ed9p th\u01b0 \u0111\u1ebfn c\u1ee7a b\u1ea1n \u0111ang qu\u00e1 t\u1ea3i , b\u1ea1n n\u00ean b\u1eaft \u0111\u1ea7u suy ngh\u0129 v\u1ec1 c\u00e1ch th\u00eam c\u00e1c k\u00eanh li\u00ean l\u1ea1c b\u1ed5 sung nh\u01b0 \u0111i\u1ec7n tho\u1ea1i, di\u1ec5n \u0111\u00e0n v\u00e0 tr\u00f2 chuy\u1ec7n. H\u00e3y nh\u1edb r\u1eb1ng vi\u1ec7c th\u00eam 1 k\u00eanh li\u00ean l\u1ea1c u\u00f4n lu\u00f4n d\u1ec5 d\u00e0ng h\u01a1n l\u00e0 x\u00f3a ch\u00fang (kh\u00e1ch h\u00e0ng s\u1ebd l\u00f9i l\u1ea1i \u1edf k\u00eanh sau), v\u00ec v\u1eady h\u00e3y th\u1eadn tr\u1ecdng khi th\u00eam k\u00eanh m\u1edbi v\u00e0o chu\u1ed7i k\u00eanh th\u00f4ng tin li\u00ean l\u1ea1c v\u1edbi kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n

Nh\u1eefng vi\u1ec7c kh\u00f4ng n\u00ean l\u00e0m<\/h3>\n

-Kh\u00f4ng b\u1ecb ph\u00e2n t\u00e2m b\u1edfi vi\u1ec7c c\u1eaft gi\u1ea3m chi ph\u00ed:\u00a0<\/strong>C\u00e1c chi\u1ebfn l\u01b0\u1ee3c nh\u01b0 thu\u00ea nh\u00e2n s\u1ef1 ngo\u00e0i, thu\u00ea ng\u01b0\u1eddi c\u00f3 chi ph\u00ed th\u1ea5p h\u01a1n, ho\u1eb7c cung c\u1ea5p vi\u1ec7c l\u00e0m kh\u00e1c s\u1ebd l\u00e0m gi\u1ea3m chi ph\u00ed cho nh\u1eefng ng\u01b0\u1eddi c\u00f3 \u0111\u1ea7u \u00f3c t\u00e0i ch\u00ednh. Nh\u00f3m c\u1ee7a b\u1ea1n kh\u00f4ng \u0111\u1ee7 l\u1edbn \u0111\u1ec3 th\u1ef1c s\u1ef1 thu \u0111\u01b0\u1ee3c nh\u1eefng kho\u1ea3n l\u1ee3i t\u1eeb nh\u1eefng hi\u1ec7u qu\u1ea3 n\u00e0y. V\u1eabn t\u1eadp trung v\u00e0o t\u0103ng tr\u01b0\u1edfng doanh thu, ch\u1ee9 kh\u00f4ng ph\u1ea3i c\u1eaft chi ph\u00ed \u0111\u1ec3 t\u0103ng doanh thu.<\/p>\n

Giai \u0111o\u1ea1n t\u0103ng tr\u01b0\u1edfng (100-250 nh\u00e2n vi\u00ean)<\/h2>\n

C\u00f4ng ty c\u1ee7a b\u1ea1n c\u00f3 s\u1ea3n ph\u1ea9m \u1ed5n \u0111\u1ecbnh v\u00e0 ph\u00f9 h\u1ee3p v\u1edbi th\u1ecb tr\u01b0\u1eddng. Khi b\u1ea1n b\u01b0\u1edbc v\u00e0o giai \u0111o\u1ea1n t\u0103ng tr\u01b0\u1edfng, n\u1ed7 l\u1ef1c c\u1ee7a b\u1ea1n l\u00e0 chuy\u1ec3n sang l\u00e0m t\u0103ng tr\u01b0\u1edfng doanh thu cao h\u01a1n trong th\u1eddi bu\u1ed5i c\u1ea1nh tranh ng\u00e0y nay. C\u00e2u h\u1ecfi then ch\u1ed1t b\u1ea1n c\u1ea7n ph\u1ea3i tr\u1ea3 l\u1eddi cho to\u00e0n c\u00f4ng ty l\u00e0: Ch\u00fang t\u00f4i c\u00f3 th\u1ec3 thu \u0111\u01b0\u1ee3c kh\u00e1ch h\u00e0ng. \u0110\u1ed9i ng\u0169 v\u00e0 nh\u00e0 \u0111\u1ea7u t\u01b0 c\u1ee7a b\u1ea1n s\u1ebd ch\u00fa \u00fd \u0111\u1ebfn gi\u00e1 tr\u1ecb l\u00e2u d\u00e0i c\u1ee7a kh\u00e1ch h\u00e0ng v\u00e0 s\u1ef1 th\u00e0nh c\u00f4ng c\u1ee7a kh\u00e1ch h\u00e0ng.<\/p>\n

Cho \u0111\u1ebfn b\u00e2y gi\u1edd, nh\u00f3m ph\u1ee5c v\u1ee5 kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n \u0111\u00e3 t\u1eadp trung v\u00e0o c\u00f4ng vi\u1ec7c ph\u1ea3n \u1ee9ng h\u1ed7 tr\u1ee3 kh\u00e1ch h\u00e0ng v\u00e0 b\u1ea1n c\u1ea7n ti\u1ebfp t\u1ee5c l\u00e0m vi\u1ec7c \u0111\u00f3. Nh\u01b0ng b\u1ea1n c\u0169ng s\u1ebd b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng m\u1ed9t nh\u00f3m kh\u00e1c ch\u1ecbu tr\u00e1ch nhi\u1ec7m cho vi\u1ec7c ch\u1ee7 \u0111\u1ed9ng ch\u0103m s\u00f3c v\u00e0 duy tr\u00ec m\u1ed1i quan h\u1ec7 v\u1edbi kh\u00e1ch h\u00e0ng.<\/p>\n

Vi\u1ec7c t\u1eadp trung m\u1edf r\u1ed9ng c\u00e1c y\u00eau c\u1ea7u t\u1eeb kh\u00e1ch h\u00e0ng c\u1ea7n m\u1ed9t l\u00e3nh \u0111\u1ea1o kh\u00e1c nhau c\u00f3 th\u1ec3 qu\u1ea3n l\u00fd c\u1ea3 nh\u00f3m hi\u1ec7n t\u1ea1i v\u00e0 x\u00e2y d\u1ef1ng ch\u1ee9c n\u0103ng th\u00e0nh c\u00f4ng c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n. C\u1ea7n thi\u1ebft ph\u1ea3i t\u00ecm m\u1ed9t v\u1ecb tr\u00ed qu\u1ea3n l\u00fd\/tr\u01b0\u1edfng ph\u00f2ng ng\u01b0\u1eddi m\u00e0 c\u00f3 kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o v\u00e0 c\u00f3 \u0111\u1ea7u \u00f3c kinh doanh \u0111\u1ec3 duy tr\u00ec \u0111\u1ed9i ng\u0169 v\u00e0 g\u00f3p ph\u1ea7n t\u0103ng doanh cho c\u00f4ng ty.<\/p>\n

\"ch\u0103m<\/p>\n

Quy m\u00f4 l\u00ean (250+)<\/h2>\n

Gi\u00e1m \u0111\u1ed1c \u0111i\u1ec1u h\u00e0nh c\u1ee7a\u00a0HubSpot, Brian Halligan,<\/strong>\u00a0\u0111\u1ecbnh ngh\u0129a quy m\u00f4 l\u00e0 “\u0110\u1ed5 t\u00e0i nguy\u00ean nhanh v\u00e0 nh\u1eadn \u0111\u01b0\u1ee3c l\u1ee3i nhu\u1eadn l\u1edbn khi chi\u1ebfc xe \u0111ang l\u00e1i kh\u00f4ng c\u00f3 b\u00e1nh xe.” B\u1ea1n \u0111\u00e3 x\u00e1c \u0111\u1ecbnh \u0111\u00f2n t\u0103ng tr\u01b0\u1edfng c\u1ee7a m\u00ecnh, b\u00e2y gi\u1edd b\u1ea1n s\u1ebd th\u1ea5y r\u1eb1ng \u0111\u00f3 to\u00e1n c\u00e2n.<\/p>\n

Nh\u00e2n r\u1ed9ng quy m\u00f4 l\u00ean k\u00e8m v\u1edbi CFO v\u00e0 \u00e1p l\u1ef1c ban gi\u00e1m \u0111\u1ed1c \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u qu\u1ea3, v\u00e0 xu h\u01b0\u1edbng t\u1ef1 nhi\u00ean c\u1ee7a m\u1ed9t doanh nghi\u1ec7p s\u1ebd \u201c\u00e9p\u201d \u0111\u1ed9i\u00a0customer service<\/a>. H\u00e3y nh\u1edb r\u1eb1ng, l\u00e0m cho kh\u00e1ch h\u00e0ng h\u00e0i l\u00f2ng l\u00e0 m\u1ed9t \u0111\u1ed9ng l\u1ef1c t\u0103ng tr\u01b0\u1edfng trong kinh doanh c\u1ee7a b\u1ea1n.<\/p>\n

\"ch\u0103m<\/p>\n

C\u00e1c h\u00e0nh \u0111\u1ed9ng c\u1ee7a b\u1ea1n \u1edf giai \u0111o\u1ea1n n\u00e0y s\u1ebd mang l\u1ea1i kh\u1ea3 n\u0103ng d\u1ef1 b\u00e1o ho\u1eb7c ti\u1ebft ki\u1ec7m chi ph\u00ed. C\u00f3 ba l\u0129nh v\u1ef1c m\u00e0 b\u1ea1n c\u1ea7n ph\u1ea3i t\u0103ng c\u01b0\u1eddng t\u00ednh d\u1ef1 b\u00e1o:<\/p>\n

-Ph\u00e1t tri\u1ec3n nh\u00f3m: Tinh ch\u1ec9nh m\u00f4 h\u00ecnh c\u1ee7a b\u1ea1n \u0111\u1ec3 d\u1ef1 b\u00e1o ch\u00ednh x\u00e1c kh\u1ed1i l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c theo th\u1eddi gian d\u1ef1a tr\u00ean nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng, nhu c\u1ea7u tuy\u1ec3n d\u1ee5ng \u0111\u1ec3 theo k\u1ecbp nhu c\u1ea7u \u0111\u00f3 v\u00e0 c\u00e1c gi\u1ea3 \u0111\u1ecbnh ch\u00ednh d\u1ef1a tr\u00ean c\u00e1ch nh\u00f3m ho\u1ea1t \u0111\u1ed9ng. B\u1ea1n s\u1ebd c\u00f3 th\u1ec3 d\u1ef1 \u0111o\u00e1n ch\u00ednh x\u00e1c nhu c\u1ea7u tr\u00ean c\u00e1c ph\u00e2n \u0111o\u1ea1n kh\u00e1ch h\u00e0ng c\u1ee7a m\u00ecnh.<\/p>\n

-Quy m\u00f4 qu\u1ea3n l\u00fd:\u00a0<\/strong>Khi nh\u00f3m c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n t\u1eeb v\u00e0i ng\u01b0\u1eddi \u0111\u1ebfn v\u00e0i ch\u1ee5c ng\u01b0\u1eddi, b\u1ea1n s\u1ebd c\u1ea7n ph\u1ea3i qu\u1ea3n l\u00fd quy m\u00f4 \u0111\u1ed9i nh\u00f3m c\u1ee7a m\u00ecnh. \u0110\u1ed1i v\u1edbi c\u00e1c nh\u00f3m chuy\u00ean nghi\u1ec7p th\u00ec m\u1ed9t \u0111\u00f3ng g\u00f3p c\u00e1 nh\u00e2n cho ng\u01b0\u1eddi qu\u1ea3n l\u00fd theo t\u1ef7 l\u1ec7 8:1, cho c\u00e1c \u0111\u1ed9i \u00edt chuy\u00ean m\u00f4n h\u01a1n l\u00e0 15:1 ho\u1eb7c th\u1eadm ch\u00ed l\u00e0 20:1 l\u00e0 th\u00edch h\u1ee3p. Tr\u01b0\u1edfng nh\u00f3m c\u00f3 th\u1ec3 gi\u00fap b\u1ea1n ti\u1ebfp t\u1ee5c qu\u1ea3n l\u00fd nh\u00e2n s\u1ef1 b\u1eb1ng c\u00e1ch tham gia ph\u1ea7n l\u1edbn v\u00e0o vi\u1ec7c c\u1ed1 v\u1ea5n, hu\u1ea5n luy\u1ec7n v\u00e0 \u0111\u1ea3m b\u1ea3o ch\u1ea5t l\u01b0\u1ee3ng.<\/p>\n

-Hi\u1ec7u su\u1ea5t c\u00e1 nh\u00e2n: C\u00e1c nh\u00f3m h\u1ed7 tr\u1ee3 nh\u1ecf c\u00f3 xu h\u01b0\u1edbng t\u1ef1 \u0111i\u1ec1u ch\u1ec9nh nh\u01b0ng khi b\u1ea1n ph\u00e1t tri\u1ec3n, b\u1ea1n s\u1ebd c\u1ea7n th\u1ef1c hi\u1ec7n theo d\u00f5i hi\u1ec7u su\u1ea5t c\u00e1 nh\u00e2n b\u1eb1ng c\u00e1ch \u0111o l\u01b0\u1eddng s\u1ed1 l\u01b0\u1ee3ng kh\u00e1ch h\u00e0ng m\u00e0 1 c\u00e1 nh\u00e2n ti\u1ebfp c\u1eadn v\u00e0 kho\u1ea3ng th\u1eddi gian h\u1ed7 tr\u1ee3 cho kh\u00e1ch h\u00e0ng \u0111\u00f3, b\u00e1n ch\u00e9o s\u1ea3n ph\u1ea9m\/d\u1ecbch v\u1ee5 c\u1ee7a c\u00f4ng ty, v.v.v. \u1edf c\u1ea5p \u0111\u1ea1i di\u1ec7n. C\u00f3 s\u1ef1 x\u00edch m\u00edch trong chuy\u1ec3n \u0111\u1ed5i n\u00e0y, nh\u01b0ng n\u1ebfu b\u1ea1n b\u1ecf n\u00f3 \u0111i, b\u1ea1n s\u1ebd k\u1ebft th\u00fac v\u1edbi s\u1ef1 thay \u0111\u1ed5i r\u1ea5t l\u1edbn v\u1ec1 hi\u1ec7u n\u0103ng trong to\u00e0n b\u1ed9 nh\u00f3m, v\u00e0 vi\u1ec7c d\u1ef1 b\u00e1o tr\u1edf n\u00ean kh\u00f3 kh\u0103n h\u01a1n.<\/p>","protected":false},"excerpt":{"rendered":"

Khi c\u00f4ng ty c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n, nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i l\u00e0 b\u1ea1n s\u1ebd thay \u0111\u1ed5i v\u00e0 kh\u1ed1i […]<\/p>","protected":false},"author":1,"featured_media":6641,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[6],"tags":[],"class_list":["post-6835","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-khong-phan-loai"],"acf":[],"yoast_head":"\nNH\u00c2N R\u1ed8NG D\u1ecaCH V\u1ee4 KH\u00c1CH H\u00c0NG C\u00d9NG S\u1ef0 PH\u00c1T TRI\u1ec2N C\u1ee6A DOANH NGHI\u1ec6P B\u1ea0N - Bellsystem24 Vietnam<\/title>\n<meta name=\"description\" content=\"Khi c\u00f4ng ty c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n, nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i l\u00e0 b\u1ea1n s\u1ebd thay \u0111\u1ed5i v\u00e0 kh\u1ed1i l\u01b0\u1ee3ng y\u00eau c\u1ea7u c\u1ee7a h\u1ecd s\u1ebd thay \u0111\u1ed5i. B\u1ea1n s\u1ebd chuy\u1ec3n t\u1eeb vi\u1ec7c h\u1ed7 tr\u1ee3 nh\u1eefng y\u00eau c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng sang h\u00ecnh th\u1ee9c ch\u1ee7 \u0111\u1ed9ng kh\u1eafc ph\u1ee5c s\u1ef1 c\u1ed1 tr\u01b0\u1edbc khi ch\u00fang tr\u1edf th\u00e0nh v\u1ea5n \u0111\u1ec1.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bell24vietnam.vn\/en\/not-classified\/nhan-rong-dich-vu-khach-hang\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"NH\u00c2N R\u1ed8NG D\u1ecaCH V\u1ee4 KH\u00c1CH H\u00c0NG C\u00d9NG S\u1ef0 PH\u00c1T TRI\u1ec2N C\u1ee6A DOANH NGHI\u1ec6P B\u1ea0N - Bellsystem24 Vietnam\" \/>\n<meta property=\"og:description\" content=\"Khi c\u00f4ng ty c\u1ee7a b\u1ea1n ph\u00e1t tri\u1ec3n, nh\u1eefng g\u00ec kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i l\u00e0 b\u1ea1n s\u1ebd thay \u0111\u1ed5i v\u00e0 kh\u1ed1i l\u01b0\u1ee3ng y\u00eau c\u1ea7u c\u1ee7a h\u1ecd s\u1ebd thay \u0111\u1ed5i. 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