BSV Challenges
- Using a large number of mystery shoppers (MS) to avoid detection, each MS after completing the inspection will give personal feedback on the food to the restaurant.
- MS must be carefully selected, be a gourmet, and have similar food preferences to the products provided by the restaurant (Japanese food).
Deployment
- Deployment scale: ~50 tests / 3 months
- Pretend to be a customer at the brand's restaurants nationwide to evaluate customer service through recording and photography.
- The checklist is well-structured, professional, and closely follows the main points of the question.
- MS are carefully selected, trained and tested before each test run.
- All reviews are QC 100%.
Evaluation criteria
Result
– Summary report after each month
- Analyze/compare the quality of restaurants.
- Detailed report of top stores, not-so-good restaurants, clear evidence.
– Provide advice/suggestions to improve/maintain/enhance the brand's service quality for each model
– Help brands monitor/manage the quality of restaurant chains.