What is Auto Call?
Auto Call is an automated calling technology that allows you to make a series of calls to customers based on a list of available phone numbers, without the need for manual dialing by humans.
The most common form of Auto Call today is Call out and play a pre-recorded audio clip. (IVR), helping businesses quickly reach a large number of customers in a short period of time.
Auto call deployment process
1. Define campaign objectives
- Define objectives to prepare data files, messages, and appropriate call implementation methods.
2. Create and upload a contact list
- Filter the contact list to match the campaign.
- Structure of customizable, personalized information fields (if any).
- Upload the list to the auto call system.
3. Record call content
- Record call content according to a predefined script.
*Can be customized based on contact information fields.
4. Schedule a call
- Set the timing and frequency of calls to align with campaign objectives and target audiences.
5. Make a call
- The auto call system automatically dials numbers and plays call content.
- If the customer does not answer the phone, the system can repeat the call or move on to the next call.
6. Collect feedback
- For advanced auto call campaigns, the system allows customers to interact via keypad to make selections.
Benefits of Auto Call
Auto Call application to improve call center performance has become a trend of the 4.0 era, when technologies RPA Robotic Process Automation is making its way into many businesses.
This feature helps businesses quickly make thousands of calls to customers while using very few telephone resources.
Research based on the operational efficiency of Contact Centers in Vietnam shows that Auto Call switchboard saves up to 90% of human resources, 95% of time and 78% of costs compared to traditional dialing and calling methods.
When should you use Auto call?
Although it offers many benefits, businesses cannot always use auto call. In fact, this method still has some limitations that can create a poor experience for customers.
Cases where auto call can be used
- The target audience is the general customer base, which does not have strict requirements regarding service quality.
- Simple tasks such as: Appointment notifications, utility bills, service renewals.
- For sales calls: The message that the business wants to convey during the call must be concise and easy to understand.
Cases to consider when using auto call
- VIP customers, demanding customers, require a refined approach during interactions.
- Selling complex products and services that are difficult to convey fully in a single phone call.
- Failure to meet legal requirements, data security (especially marketing and sales calls)
Auto Call applications.
Customer Care
- Call to collect customer satisfaction ratings on products and service quality.
- Call customer service on special occasions (birthdays, holidays, etc.) according to a pre-written, personalized script.
Telemarketing and Telesales
- Automatically call customers to promote and introduce products according to a pre-set script. The system allows you to reach a large number of customers in a short period of time.
- Sales calls for products and services. Scripts are set up, and customers can interact with keys to connect with consultants when needed.
Debt collection
- Remind customers about the next payment period and overdue loans.
Order confirmation and user information
- Order confirmation call, order information, API-integrated outgoing call.
- Verify user information, provide security code, OTP.
Telesurvey, market research
- Call according to the script to gather customer feedback or collect market surveys.
See also: High-performance telesales and telemarketing solutions
Auto call in the Contact Center of Bellsystem24 Vietnam.
With 18 years of experience building Contact Centers for many businesses, Bellsystem24 Vietnam provides comprehensive Auto Call application Contact Center service with features such as:
- Collect, filter, and clean data according to campaign objectives.
- Create a pre-recorded voice to call out automatically.
- Personalize messages according to customers.
- Automatically call multiple subscribers every day and allow callbacks when customers are busy or do not answer the phone.
- Automatically update customer data into the system, transfer tickets.
- Detailed report on call results and customer interaction trends.
- Analyze and improve call center performance.
Contact us immediately for detailed consultation.
