Effective Real Estate Telesales Script 2025

Real estate telesales typically focus on building long-term relationships with customers, as this is a major decision with lasting implications. The characteristics of real estate telesales require patience, the ability to listen, and the ability to answer detailed questions from customers. The consultation process is not just about introducing the product and location, but also about development potential, surrounding amenities, investment value, and legal issues. Telesales personnel need to have a thorough understanding of the project and the market. strong telesales skills to flexibly adjust calls to suit each customer and their specific needs.

Real estate telesales

Basic real estate telesales process

  1. Greetings
  2. Product and project introduction
  3. Understanding customer demand for real estate
  4. Resolving customer issues and inquiries
  5. Handling rejections
  6. Post-call support (Guidance on buying and selling procedures, answering other questions)

Reference: Handling objections in telesales

1. Real estate telesales script for first-time potential customers (who know nothing about the project)

Introduction:

  • Hello, I'm [Name] from [Company Name]. I'm calling to share a very promising real estate project [project name] that we are developing. Could you spare a few minutes to hear me introduce it?

Project introduction:

  • Our project is located in [Location], a rapidly developing area. In particular, this project offers many amenities such as [list amenities: swimming pool, gym, playground, etc.]. If you are looking for a place to settle down or want to invest, this would be an ideal choice.

Discover customer needs:

  • Are you interested in apartments or townhouses? Or would you like to learn about investment opportunities?

Generate interest:

  • Currently, we have some very attractive offers for customers who make an early deposit. May I send you more detailed information via email or text message?

End:

  • Thank you for taking the time to listen to my presentation. If you need more information or would like to visit the project, please don't hesitate to contact me. Have a great day!

2. Script for customers who have heard the information before

Introduction:

  • Hello, I'm [Name] from [Company Name]. You previously inquired about our [Project Name] project. I wanted to ask if you are still interested in receiving more detailed information about this project?

Update information:

  • Our project currently has some new developments, such as [construction progress updates, price changes, or new incentives]. If you are still interested, I can send you detailed information for your consideration.

Discover customer needs:

  • What type of real estate are you looking for? I can help you learn more about the available options.

Encourage action:

  • If you wish, I can arrange for you to visit the project or send you detailed information about pricing and payment methods.

End:

  • Thank you for taking the time to listen to me. If you need any further information, please feel free to contact me anytime. Have a productive day!

3. Script for potential customers who have visited the project

Introduction:

  • Hello, I'm [Name] from [Company Name]. Do you remember me? I met you when you visited our [Project Name] project. I wanted to ask if you are still interested in owning an apartment here?

Recap of project benefits:

  • As you can see, this project offers many amenities such as [list of amenities]. This area is currently undergoing rapid development and will certainly bring significant value in the future.

Discover the customer's decision-making process:

  • Have you considered investing or purchasing an apartment here? If you have any questions about pricing or payment methods, I would be happy to answer them.

Encourage action:

  • If you need it, I can reschedule the tour so you can see the model apartments. What do you think?

End:

  • Thank you for taking the time to listen to me. If you need any assistance, please feel free to contact me. Have a great day!

4. Scenario for customers who are hesitant or undecided

Introduction:

  • Hello, I'm [Name] from [Company Name]. I see you've looked into our [Project Name] project. I'm wondering if there's anything else you're unsure about that's preventing you from making a decision?

Resolving concerns:

  • I understand that choosing real estate is very important. If you have any questions about the price, location, or amenities of the project, I am happy to answer them for you.

Encourage action:

  • If you need more time to think, I can send you more detailed information or answer any questions you may have to help you make your decision.

End:

  • Thank you for taking the time to listen to me. I hope you find the right choice. If you need anything, feel free to contact me anytime. Have a great day!

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