Customer service project for an e-cigarette company

SUMMARY

Type of Industry

  • Electronic Cigarette

Content

  • Customer Care Channels: Chat, Email

  • Back Office Operations
  • QA Scoring

Background

  • Our partner has a large number of end customers requiring support in the Japanese market. In addition to ensuring service quality, the goal is to help the partner reduce operational costs.

ACTION

Operating

Index

  1. SLA (Customer Survey, Response Time)

  2. Cost Optimization

Human resource

Total team size: over 100 members, all with Japanese language proficiency at N3 level or higher.

The project operates on Japan business hours.

Scope of work

Three Main Operations:

Operation 1 – Channels: Chat & Email

  • End-customer support

  • Providing consultation and resolving inquiries related to product returns, replacements, usage instructions, etc.

Operation 2 – Channels: Chat & Email

  • Performing back office tasks for the partner

  • Managing workforce schedules, contacting and working with their third-party partners

Operation 3:

  • QA scoring of calls for the Japanese market

RESULTS

  • Successfully handled a massive volume of inquiries from end customers

  • Significantly reduced the partner’s operational and management costs

  • Optimized the productivity of back office task processing

  • Strictly monitored call center quality, helping reduce the partner’s need for internal QA staff

  • Actively participated in consulting on operational cost optimization for the partner

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